Job Title: Portfolio Lead- Credit Cards
Place of Work: Mumbai
Function: Credit Cards
The position will be responsible for owning, strategizing and managing CC portfolio & P&L for all CC variants within the Millennial & Secured segment as well as leading marketing communications and content strategy. Hold key marketing GTM verticals for new launches as well as manage product changes across elements
· Managing product positioning, work on increasing card spends/drive regular customer engagements
· Complete ownership of customer portfolio p&l metrics including spends, cross-sell and book growth
· Tracking and optimising the segment activation & usage for better profitability
· Lead interactions with marketing & campaign team to keep creating novel portfolio & customer engagement campaigns
· Lead risk management strategies for the segment & optimise portfolio health
· Designing go-to market strategies, enabling the appropriate communication
· Own P&L for all products for Segments
· Lead, guide and mentor team memers from respective verticals
· Build strong relations with internal & external stakeholders
· Align closely with Customer Service to build and maintain a strong customer experience
· Evaluate & drive promotional plans to ensure that they are consistent with product line and segment’s strategic objective
Key Success
· Gain a deep understanding of customer experience, identify and fill gaps
· Act as a product evangelist understanding the segment awareness and build an awesome customer experience
· Drive and achieve the agreed business plan and P&L metrics though sales support and interventions
· P&L Profitability, Risk optimisation, Achievement of portfolio metrics
MBA Marketing / Sales and Distribution / Finance
· 8+ Years in CC Portfolio/Marketing/Product/preferred mix of CC Product & Marketing experience
· BFSI
Eligibility typically includes the qualifications and experience outlined in the job description above, with around 0-2 Years years of relevant experience expected for this role.
The key responsibilities for this role are detailed in the Key Responsibilities section above, covering the core duties expected of a Portfolio Lead-Credit Cards at IDFC FIRST Bank.
This role requires around 0-2 Years years of relevant experience, as specified in the job listing. Please refer to the Qualifications & Experience section above for full details.
Skills relevant to this position are outlined in the Qualifications & Experience section above. In general, strong communication, domain knowledge, and the ability to meet role-specific targets are valued across similar BFSI positions.
You can apply directly using the Apply Now button on this page, which will take you to IDFC FIRST Bank's application process for this role.