Associate Manager-Acquisition (Current Account)-Sales

Job Description

IDFC FIRST Bank is looking for a Associate Manager-Acquisition (Current Account)-Sales to join the team in Kolkata.

About the Job

The Associate Manager – Acquisition (Current Account) is tasked with acquiring new-to-bank (NTB) current account customers for a designated branch. This position involves direct customer interaction, understanding banking needs, and offering tailored solutions. The incumbent will also support the Sales Manager in catchment mapping, gathering customer feedback, and pinpointing potential business prospects. The position is critical in driving client acquisition, deepening customer relationships, and maximizing lifetime value to deliver on broader organizational goals.

Main Responsibilities

Primary Responsibilities

• Acquire NTB current account customers from the identified segment and catchment area.
• Secure high-quality acquisitions in terms of product mix, customer segments, and account constitution.
• Proactively register and activate acquired customers on digital and direct banking channels.
• Meet and exceed monthly acquisition targets by analysing and addressing customers’ transaction banking needs.
• Assist the Sales Manager in catchment mapping and prospect identification.
• Offer regular feedback to Sales Managers/Relationship Managers on customer needs and market trends.
• Adhere to the organization’s selling norms and Standard Operating Procedures (SOPs).
• Secure strict compliance with internal policies and external regulatory guidelines.
• Keep up quality sourcing in line with the bank’s acquisition standards.
• Please note that solid know-how and track record in Current Account acquisition is a mandatory requirement for this position.

Secondary Responsibilities

• Uphold sound market awareness and a deep understanding of customer needs.
• Collaborate with other departments and functions within the branch to provide comprehensive product and service offerings, securing a customer-centric approach.

What We Are Looking For

Education

• Graduate in any discipline (Full-time).

Experience

• 1–4 years of track record in sales, preferably within the BFSI (Banking, Financial Services, and Insurance) sector.

Capabilities and Attributes

• Customer-focused approach with a passion for service excellence.
• Aptitude to recognise and convert business chances.
• Know-how of current account products and transaction banking.
• High level of integrity and compliance orientation.
• Collaborative mindset and capability to work throughout teams.
• Self-motivated with a drive to reach targets.
• Fluent in English with sound business communication capabilities

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