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4) Key Result Areas | |
Key Result Areas | Supporting Actions |
Event Management & Activations | Plan and execute end-to-end marketing events including branch launches, channel partner meets, corporate engagement programs, exhibitions, developer events, leadership visits, internal events and other business activation initiatives. Ensure seamless execution, stakeholder coordination and adherence to brand standards. |
Partner Expansion & Engagement | Support business teams in partner acquisition and engagement initiatives by planning and executing partner onboarding programs, engagement campaigns, activation initiatives and networking events to strengthen the channel ecosystem. |
Partner Branding & Visibility | Drive execution of partner branding initiatives across business verticals by ensuring timely implementation, brand compliance and enhanced visibility across partner touchpoints. |
Marketing Operations & BAU Support | Manage day-to-day marketing operations including artwork coordination, print production, vendor management, PO creation, invoice processing, budget tracking, logistics, inventory management, approvals, compliance and timely support for business requirements. Ensure smooth execution of all BAU marketing activities. |
Vendor Management & Procurement | Build and manage relationships with event agencies, fabrication partners, printers, production vendors and venue partners. Drive cost optimization, service quality and timely delivery while ensuring adherence to procurement processes. |
Process Excellence & Cross-functional Collaboration | Develop standardized event processes, documentation and MIS. Collaborate with Sales, Product, Distribution, Procurement, Finance, Compliance and regional teams to ensure efficient execution of marketing initiatives and continuous process improvements. |
Eligibility typically includes the qualifications and experience outlined in the job description above, with around 4-6 Years years of relevant experience expected for this role.
The key responsibilities for this role are detailed in the Key Responsibilities section above, covering the core duties expected of a Channel Marketing Manager at Aditya Birla Group.
This role requires around 4-6 Years years of relevant experience, as specified in the job listing. Please refer to the Qualifications & Experience section above for full details.
Skills relevant to this position are outlined in the Qualifications & Experience section above. In general, strong communication, domain knowledge, and the ability to meet role-specific targets are valued across similar BFSI positions.
You can apply directly using the Apply Now button on this page, which will take you to Aditya Birla Group's application process for this role.